How To Look And Sound Your Best On Camera
So you're getting ready to do a video interview. You know your subject matter inside and out. You've read through the interview questions well in advance and you have prepared some insightful responses. All you need to do now is decide what to wear. Arriving "camera-ready" is an essential part of preparing for a video […]
A Sense of Place: Environmental Videos for Higher Education
When prospective students begin their college search, gaining a sense of campus life at their schools of interest is a top priority. Environmental videos serve as windows into the student experience, portraying the essence of a place through captivating audiovisual storytelling. A successful environmental video for higher ed enables viewers to envision themselves within an […]
Top 5 Considerations When Producing College Admissions Videos
When it comes to boosting higher education application rates, nothing beats video as the ultimate tool for giving prospective students a rich glimpse into your institution’s offerings. Applicants want to hear directly from current students and faculty, see exciting projects in action, and get a sense of what it feels like to be on campus. […]
Elevating College and University Presidents Through Video
Having collaborated closely with higher education communications and marketing departments, the Boston video production team at Shave understands the integral role these offices play in shaping presidential communications for both the campus community and wider audiences. Video is an invaluable tool for this purpose, personalizing the president’s message while making it more accessible and engaging […]
The Art of Brand Video Creation for Higher Education, Tips from our Boston Video Production Team
A brand video tailored for higher ed is an essential marketing asset that tells the high-level story of an institution, giving viewers a sense of its ethos and mission. These videos can be leveraged across digital platforms to attract prospective students and connect with the larger campus community. A brand video can be used and […]
How to Craft Compelling Event Videos for Higher Education
At Shave, our higher education clients often ask our Boston video production team to produce sizzle reels, or recap videos, of important campus events such as a commencement ceremony or a thought-provoking symposium. The goal of these videos is to not only sum up institutional events in a captivating way, but to create a digital […]
Top 5 Mistakes to Avoid with Event Video Production
Tips from a Boston Video Production Company For over a decade our Boston video production team has produced videos at events for organizations of all sizes, creating everything from awards videos that we filmed, edited and delivered onsite to fast-paced sizzle reels to promote the next conference. We have learned a lot from our experiences, […]
How to Find the Best Video Production Company in Boston – and Anywhere Else
Do a web search for “best video production company Boston” or “top video production company Boston” (our hometown is Boston) and you’ll quickly see that more than a few agencies claim the title. But “best” is a subjective assessment that companies often tout with little evidence, because “being best” is generally impossible to prove, beyond […]
Maximize Event Video Production at Conferences, Meetings, and Other Events
Event video tips from our Boston video production team For over a decade our Boston video production team has produced video content at conferences, meetings, and other events. We have filmed extensively at events in Greater Boston, throughout New England and the Northeast, across the US, and internationally. We also regularly provide our clients with […]